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RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"

BENEFICIAL HARMFUL

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Background Information
Who are the subjects in this ad? Is there a main subject? What is the relationship between the subjects? What message is the ad communicating?
Technique Used
Simplify Ideas
This is propaganda because
AXE print ad

Comments

  1. user-avatar
    Nick P.
    Mon, 12/11/2017 - 20:13
    Nick P.
    The idea behind this add is very simple, use this product and women will want you. I would think that this add would most likely be depicted in a department store or some place where they would sell Axe. The add itself depicts three beautiful women around a man with Axe body spray in front of him. Basically saying this product will make beautiful women throw themselves at you. The whole appeal of the add is completely towards men. Women would probably find this offensive along with the smell of the body spray. The biggest critique of the spray is its very strong and often chemically smell.

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