RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"

BENEFICIAL HARMFUL

Translate to other languages

Lebron and Dwight Howard Dunk for McDonald's

Background Information
Two famous basketball players Dwight Howard and Lebron James have a drunk contest to see who will watch the other eat a McDonald's meal.
Technique Used
Activate Emotion
This is propaganda because
It activates emotion because both players are very well known and if it shows that they endorse and eat McDonald's viewers will assume that if famous basketball players can eat fast food an still be athletically successful so can the viewer.

Comments

  1. user-avatar
    Maurice Walls
    Sat, 09/19/2015 - 01:31
    Maurice Walls
    It's trying to persuade people to eat Mc Donalds because famous people like lebron james, dwight howard, and larry bird eat it when mc donalds isn't good for you.
  1. user-avatar
    Shatavia
    Sat, 09/19/2015 - 02:46
    Shatavia
    i think that this video shows that they both like to play basketball and its other people that look up to them that will think this is interesting.
  1. user-avatar
    marvel davis
    Sat, 09/19/2015 - 03:57
    marvel davis
    I think its harmful because mc donalds is very unhealthy. I experienced it myself. Also mcdonalds do not help you play basketball. this is a example of false claims of nutrition.
  1. user-avatar
    kewon craig & artese
    Sat, 09/19/2015 - 03:58
    kewon craig & artese
    its harmful because dwight broke the rim and other people might want to play on it.
    sports don't have to be competitive .

    Its shows a sense of humor.
  1. user-avatar
    Mack W.
    Tue, 09/29/2015 - 00:35
    Mack W.
    Neutral. Not beneficial or harmful.

    Now I want McDonalds.

    Testimonial propaganda.

    Very effective.
  1. user-avatar
    Adam, Megan
    Tue, 09/29/2015 - 00:36
    Adam, Megan
    We think it was beneficial. They use famous people to promote food. We don't think it is effective because they barley talk about the food.
  1. user-avatar
    Andreja
    Tue, 09/29/2015 - 00:39
    Andreja
    This is a form of bandwagon because it makes it look like athletes are eating McDonalds, so why shouldn't you? This is also beneficial for McDonalds.
  1. user-avatar
    Samantha
    Tue, 09/29/2015 - 00:42
    Samantha
    This is my favorite commercial out of them all because I love basketball so I put it at benificial because I would probably buy the product just because of the people advertising!
  1. user-avatar
    jadra
    Tue, 09/29/2015 - 00:42
    jadra
    That video was between benificial and harmful!

    technique used was bandwagon

    yes it is effective
  1. user-avatar
    spicy_ramen
    Tue, 09/29/2015 - 00:50
    spicy_ramen
    we think it is effective
    testimonial
    we think it is effective
  1. user-avatar
    Ben & Joe
    Tue, 09/29/2015 - 03:56
    Ben & Joe
    It's not really harmful or beneficial, because it's not really going to hurt you. people will want to look at it because everyone thinks Dwight and LeBron are pretty cool. And those dunks look totally fake.
  1. user-avatar
    JUCAS
    Tue, 09/29/2015 - 03:56
    JUCAS
    Dat was so amazing
  1. user-avatar
    sam and dana
    Tue, 09/29/2015 - 03:57
    sam and dana
    Harmful
    testimonial
    effective
  1. user-avatar
    mikeandchelly
    Tue, 09/29/2015 - 04:10
    mikeandchelly
    Harmful testimonial effective
  1. user-avatar
    Eli & Lizzie
    Wed, 09/30/2015 - 05:06
    Eli & Lizzie
    Our opinion is that this is neutral because, yes its advertising, that is your opinion if that is right or wrong, but in our opinion its neither right or wrong.
  1. user-avatar
    bremadd
    Wed, 09/30/2015 - 05:07
    bremadd
    i think that it was very benificial. Now after school im getting mcdonalds!:)
  1. user-avatar
    antuave
    Sat, 09/24/2016 - 01:51
    antuave
    The media maker was mcdonald's .
    The target audience was People who eats mcdonald's
    The media purpose was to persuade and entertain.
    Entertain- makes people laugh & they were show them dunking
    Persuade- will make people wants go buy their food
    There Were no isms or negative health messages.
    #Antuave
  1. user-avatar
    Shalliyah,Isaiah,shanta
    Sat, 09/24/2016 - 01:55
    Shalliyah,Isaiah,shanta
    Why did they have to play against each other for the same food when they both can go to McDonald's and buy the same food.
  1. user-avatar
    Jazlynn + Rajaun
    Sat, 09/24/2016 - 01:58
    Jazlynn + Rajaun
    the message of this media it that they want to sell mcdonalds
    the target audience is for anyone who wants to eat Mcdonalds
    The purpose of this Media is to persuade people to buy Mcdonalds
    This advertisement demonstrates false claim of nutrition because Mcondalds is not good for you.
    This message impacts society negatively because no one should eat Mcondalds so much, especially not athletes. It'll make them unhealthy.

Share Your Ideas

Image CAPTCHA
Enter the characters shown in the image.

Share this content