RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"
BENEFICIAL HARMFUL
Translate to other languages
Propaganda Ad Analysis
Background Information
The persuasion technique is testimonial because the celebrity is endorsing the idea of this coffee from Nescafé.
The speaker for this ad is Kris Aquino who is a host and a mom. The target audience is busy moms and dads who use coffee to keep them up to date with their schedule. The overall purpose of this ad is to get busy adults to buy and drink Nescafé iced coffee.
The speaker for this ad is Kris Aquino who is a host and a mom. The target audience is busy moms and dads who use coffee to keep them up to date with their schedule. The overall purpose of this ad is to get busy adults to buy and drink Nescafé iced coffee.
Technique Used
Respond to Audience Needs
This is propaganda because
Advertising is an attempt to change people's beliefs, attitudes, and behaviors.
Source
https://flowvella.com/s/3fu4/5B9FCC18-2D5F-4556-AD4C-BDD8FBEF3539
Comments
No Comments Yet
Share Your Ideas