RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"
BENEFICIAL HARMFUL
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Propaganda
Background Information
Created by internet users by using the posts from the two largest beverage companies
Technique Used
Attack Opponents
This is propaganda because
On the left half, Pepsi attacks Coca Cola by describing Coca Cola as scary. On the right hand side Coca Cola fight backs by making Pepsi "want to be a hero"
Source
https://medium.com/better-marketing/how-pepsi-spooked-coca-cola-with-this-hilarious-halloween-ad-ac471c9450bc
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