RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"
BENEFICIAL HARMFUL
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MacDonald's Potato Fries Sculpture
Background Information
McDonald's teamed up with TBWA Shanghai to create this print ad depicting a box of McDonald's french fries carved from a whole potato.
Technique Used
Respond to Audience Needs
This is propaganda because
This ad is a response to pressure from consumers about McDonald's farming and food preparation practices. It suggests that their food is "natural" (fries come from real potatoes) and fresh. Information is likely missing, so this could be harmful.
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