RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"
BENEFICIAL HARMFUL
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Background Information
This is designed to activate emotions and position the foreign car companies as vital to America's success. The ad is subtly countering the "America First" message pushed by Donald Trump.
Technique Used
Activate Emotion
This is propaganda because
This ad is part of the "Here for America" campaign, which is sponsored by a group of foreign car manufacturers including Toyota, Kia and Volkswagen. The ad copies the famous "Morning in America" Reagan campaign. I found it on Fox and Friends.
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