RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"
BENEFICIAL HARMFUL
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Younger Eyes Never Get Old
Background Information
This advertisement was created by Dove. It explains to older audiences that they should feel the need to help bring youth back to their aging selves.
Technique Used
Simplify Ideas
This is propaganda because
This ad refers to old age as something unnatural and ugly. It creates a demoralizing amount of pressure for older woman to defy their age and look as young as possible.
Source
https://www.businessinsider.com/false-advertising-scandals-2016-3#vw-falsely-advertised-environmentally-friendly-diesel-cars-1
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