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BENEFICIAL HARMFUL
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Kony 2012: a Non-Partisan Appeal
Background Information
Kony 2012 was a viral campaign that attempted to raise awareness of a nefarious Ugandan political villain. It was produced by the organization Invisible Children and made use of a YouTube video, posters, merchandise to raise money and awareness
Technique Used
Simplify Ideas
This is propaganda because
By appealing to both Democrats and Republicans, this particular image implies that Kony 2012 was an issue that is an issue both parties should not only be concerned with, but should also get involved with in order to bring Kony down.
Bandwagon technqiue
Not effective
plain folks
not very effective.
bandwagon
effecive
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