RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"
BENEFICIAL HARMFUL
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Background Information
This Commercial illustrates Emotions because they used Michael Jackson to help promote the new Pepsi beverage as well as set the expectation for what the new generations should look like stereotyping kids. (Mass Media).
Technique Used
Activate Emotion
This is propaganda because
This is a Michael Jackson Pepsi commercial about a new generation of children and was created on June 26, 2009 by Bob Geraldi who was the director and writer of the commercial.
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