
RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"
BENEFICIAL HARMFUL
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Android VS Apple
Background Information
This is an Android advertisement. The symbol clearly alludes to Apple, though Android doesn't mention it by name. Android aims to communicate that Apple's features are ineffective or irrelevant, implying Android is the more reliable choice. The message is clear: it's up to you to decide whether to spend more on a "costly, rotten Apple" or choose the affordable, dependable Android option.
Technique Used
Attack Opponents
This is propaganda because
This advertisement is propaganda because it uses persuasive techniques to influence consumer perception by framing the competition (Apple) negatively without directly naming it. It employs emotionally charged language like "costly, rotten Apple" to add distrust toward Apple products while positioning Android as the superior, more affordable option. By simplifying the comparison and appealing to emotions rather than providing objective details, the ad manipulates consumer opinion, a key feature of propaganda.
Source
https://www.incrementors.com/blog/types-of-propaganda-used-in-advertising/
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