Bethenny Frankel brands Meghan Markle a ‘terrible businessperson’

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Bethenny Frankel on Meghan Markle

Background Information
This is a news article that was written by Page Six, but I’m also focusing on the TikTok video that Bethenny Frankel posted. Frankel continuously says that Markle is painting herself into a corner by removing herself from the drama and then making it worse with the “methods” she continues to use now. What these methods are Frankel doesn’t really elaborate on, but she continues to attack the character of both Meghan and Harry with no real information to back her up. This is intended for those who keep up with celebrity news, Royal Family news, fans of the Real Housewives, etc. The purpose of writing a headline like this is to get people to want to know why Frankel said this about Meghan, and for those who already don’t like Meghan to have another reason to dislike her.
Technique Used
Attack Opponents
This is propaganda because
Propaganda is defined to have a specific goal and design that is intended to cause buzz and gain a reaction from a large group of people. Looking at ethos, Bethenny Frankel is a well-known celebrity and businesswoman. She owns the popular food and beverage line “Skinny Girl”, she was famous on Real Housewives of New York, and has over 981,000 followers on Tiktok. This popularity is extremely harmful as since she has a large following, many people will listen to and believe what she says. She’s also establishing credibility by being a businesswoman and coming at the issue from a “business” perspective when her video does nothing but creates unnecessary drama that places herself above Meghan and Harry. It also is completely unfounded. Frankel has never met either of the two but she is assuming she knows Markle's intentions and the reasonings behind what she does when there is no possible way for her to know any of this information. She is attacking Markle's character making her seem petty and ignorant, while also making sure Prince Harry is characterized as blind and weak for being unwilling to stand up for himself. These characterizations use Pathos to make people feel angry at Markle while simultaneously feeling bad for Harry, making Markle seem conniving more than anything. Frankel also uses logos to reason that because other people have agreed with her and reached out to silence her, that her posting this video is her trying to speak her truth, without any information to back herself up. Looking at Kairos, Bethenny Frankel literally says how timing is everything and that Markle isn’t a real strategist for being unaware of this. However, in regards to the article and video itself, Frankel coming out with this information in the heat of drama amidst the royal family and specifically with Meghan and Harry, allows more people to feel they can draw unnecessary conclusions and speak on the issue.
Source
Page Six and Bethenny Frankel

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