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Clickbait for Car Insurance
Background Information
This is a form of sponsored content (or native advertising) that was found at the bottom of the MyFOXChicago.com news website. It looks like it might be about driving rules but when you click, you read that it's an ad for car insurance.
Technique Used
Respond to Audience Needs
This is propaganda because
This form of advertising is in disguise because people may think of it as informational content and not realize it's persuasive in intent.
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