"hi" Magazine Sells American Ideals to Arabic Youth

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BENEFICIAL HARMFUL

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"hi" Magazine Sells American Ideals to Arabic Youth

Background Information
The magazine tried to sell America's 'greatness' & freedom as an aspiration and tried to relate American interests with Arabic youth interests, for example mentioning how Arabic music is growing in America. It avoided talk about politics altogether.
Technique Used
Respond to Audience Needs
This is propaganda because
Hi Magazine was created by the US State Department for Arabic youth to show American culture was positive and not all about bombings. It aimed to counter the apparent negative attitude that youths held of America around the start of the War on Terror

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