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RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"

BENEFICIAL HARMFUL

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Mass Emails in Political Campaigns

Background Information
Found on the Archive of Political Emails, this is an email from Jack Bergman, a political candidate in Michigan who is running for Congress. His issues are: standing with law enforcement and holding those who commit violence in our communities accountable; standing strong with President Trump; protecting our Second Amendment; and defending the right to life for the unborn. Because emails like this are sent to thousands of people, they are a form of political campaign propaganda, designed to influence voter behavior.
Technique Used
Respond to Audience Needs
This is propaganda because
The ad relies on claiming to be responsive to voter desires.

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