Serena Williams was the face and voice of this campaign

RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"

BENEFICIAL HARMFUL

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Nike Dream Crazier

Background Information
Nike created their Dream Crazier campaign to highlight women in sports. While there has been double standards for the way women and men are portrayed in sports, this campaign sheds a new light on women.
Technique Used
Activate Emotion
This is propaganda because
It invokes viewers to stand up for women's equality, specifically in the sports platform.
Source
Nike

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