RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"
BENEFICIAL HARMFUL
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Unpaid Tobacco Spokesperson
Background Information
This is a billboard or print public service announcement that's designed to make people realize that celebrities are themselves unpaid tobacco spokespeople for cigarettes by making smoking look cool.
Technique Used
Attack Opponents
This is propaganda because
It seems to be activating people's anger towards celebrities or criticizing them for their socially irresponsible behavior. Celebrities ARE role models whether they want to be or not.
Logic.
No
testimonial or fear
effective
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