Este benefic sau nociv?
BENEFIC NOCIV
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Deaf Pepsi
Context
This is a commercial made for the target audience of deaf people. There are 360 million deaf people around the world. It's funny and it gives you good feelings about Pepsi since they seem to value and want to be relevant to all people.
Tehnica folosită
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Este propagandă pentru că
It associates the company with positive feelings about people who have disabilities.
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