This advertisement was created by Olay. It explains to older audiences that they should feel the need to help bring youth back to their aging selves.

Este benefic sau nociv?

BENEFIC NOCIV

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Younger Eyes Never Get Old

Tehnica folosită
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Este propagandă pentru că
This ad refers to old age as something unnatural and ugly. It creates a demoralizing amount of pressure for older woman to defy their age and look as young as possible.
Sursa
https://www.asa.org.uk/static/uploaded/f728adfd-dd33-4f02-b3780f67bd5b6073.pdf

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