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Onko tarkoitusperä hyödyllinen vai haitallinen?

HYÖDYLLINEN HAITALLINEN

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Taustatiedot
Many specially younger people have a bad body image ideal body changes though out time. A image which a model typ body and not only that people also lock up to her. The word zero is most commonly used to describe how few calories a product contents
Käytetty tekniikka
Respond to Audience Needs
Tämä on mediavaikuttamista, koska
Here we can see a Tayler Swift one of the biggest pop stars in the world and she is not only popular but also very skinny and « beautiful» and the word diet is used many times, not only in the and but also in the soda there selling on the bottle.

Comments

  1. user-avatar
    Princess Joy Dionco
    Ke, 01/25/2017 - 18:12
    Princess Joy Dionco
    Many people want to be fit and they will try to drink that diet coke so that they can be fit like Taylor Swift.
  1. user-avatar
    RANADA
    To, 01/26/2017 - 16:20
    RANADA
    For me, it`s quite beneficial because Taylor Swift is such great artist.
  1. user-avatar
    Siobhan
    Ma, 04/03/2017 - 20:38
    Siobhan
    I think it's more harmful than beneficial because it's showing that if you drink Diet Coke, you will be just like Taylor Swift, skinny and beautiful, where people shouldn't change who they are. Also, even though it is DIET coke, it's still not good for your body and people will get addicted which leads to dehydration.
  1. user-avatar
    Caroline
    Ma, 04/03/2017 - 20:48
    Caroline
    I feel like this can be beneficial to some people and harmful to others. Some will see a skinny celebrity drinking a diet drink, and they think that she is skinny because of that drink. Others will see that she is drinking a diet drink, and stay away from that drink because they don't think that drinking a can of diet coke will change anything.
  1. user-avatar
    will cote
    Ma, 04/03/2017 - 21:34
    will cote
    I thought this ad was very beneficial. Taylor Swift is drinking Coke Zero so it must be good. They are advertising the Zero calories part also by showing a very skinny person drinking it.
  1. user-avatar
    Harrison J.
    Ma, 04/03/2017 - 21:38
    Harrison J.
    I believe that this video ad was very beneficial for the Coke business. With watching this ad, you would think that if you drank their product, Diet Coke, that you'd look just like, and be as talented as, the idol- Taylor Swift.
  1. user-avatar
    Conor G.
    Ma, 04/03/2017 - 21:39
    Conor G.
    I think that this ad is very harmful because it makes people think twice abouthow they look and how much they weigh, when they are compared to a model and pop singer/actress, it put people down.
  1. user-avatar
    Lauren
    Ti, 04/04/2017 - 00:38
    Lauren
    I don't think this add was that effective. I know most people like Taylor Swift and look at her as a role model, so if she is drinking Coke, then they should too. I, personally, didn't want to go get a Coke after this add.
  1. user-avatar
    Natalie
    Ti, 04/04/2017 - 00:42
    Natalie
    I think this ad is harmful because it could make someone think that they aren't thin enough or that they need to change the way they look. I also think it is harmful because just because it is "Diet" soda it doesn't mean that it is good for you.
  1. user-avatar
    Holly
    Ti, 04/04/2017 - 01:21
    Holly
    This ad shows a popular music artist Taylor Swift drinking Diet Coke. Taylor Swift appears to be very skinny in this ad, and she is drinking Diet Coke. The creators are swaying towards the fact diet coke will keep you skinny and beautiful.
  1. user-avatar
    Connor
    Ti, 04/04/2017 - 01:22
    Connor
    This example is propaganda because Coke uses a popular singer to try to persuade people to buy its products. I think this example is beneficial and harmful; it is benefitting Coke, who gets a boost in sales by using Taylor Swift's popularity to sell the products. However, it is harmful to people who have a bad body image; they see the skinny girl in the ad and they feel even worse about themselves.
  1. user-avatar
    Sara P. Davis
    To, 06/08/2017 - 20:47
    Sara P. Davis
    I said this was beneficial. It does not harm anyone who sees it because it is a simple add for a brand. Although there are body images displayed it isn't harmful to kids.
  1. user-avatar
    Kenzie
    To, 11/09/2017 - 06:32
    Kenzie
    I do not find this propaganda to be harmful or beneficial. It is not harmful as it is an ad to boost sales, but is not beneficial as it does not benefit anyone besides the company.
  1. user-avatar
    CTA
    Pe, 11/10/2017 - 09:26
    CTA
    I do not see this as being propaganda to promote dieting. I understand the product is "diet" coke, but I honestly just see the inclusion of Taylor Swift as a way of getting more consumers. I suppose if you interpret "stay extraordinary", as the company saying, "stay slim", I would understand. I however, feel they are hinting that if you drink this product, you will be just like Taylor Swift; which to me means creative, and successful.
  1. user-avatar
    Abbygale
    Pe, 11/10/2017 - 10:07
    Abbygale
    Indeed, this fits the bill. It aims to reach a large group of people, does not encourage individual thought, and entourages a particular action (i.e. to drink Diet Coke). Also, it is harmful, because it reinforces body image issues.
  1. user-avatar
    PB
    Ti, 07/16/2019 - 20:37
    PB
    Since I don't like diet coke, it didn't influence. I could appreciate for its overall color scheme but it didn't influence me.

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