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propaganda techniques

  • For Teachers
  • Propaganda Techniques
    time_emotion

    Technique: Activate Strong Emotions

    Propaganda plays on human emotions—fear, hope, anger, frustration, sympathy—to direct audiences toward the desired goal. In the deepest sense, propaganda is a mind game — the skillful propagandist exploits people’s fears and prejudices. Successful propaga

    attack opponents

    Technique: Attack Opponents

    Propaganda can serve as a form of political and social warfare to identify and vilify opponents. It can call into question the legitimacy, credibility, accuracy, and even the character of one’s opponents and their ideas.

    tech_respond

    Technique: Respond to Audience Needs & Values

    Effective propaganda conveys messages, themes, and language that appeal directly, and many times exclusively, to specific and distinct groups within a population. Propagandists may appeal to you as a member of a family, or your racial or ethnic identity,

    simplify ideas

    Technique: Simplify Information

    Propaganda may use accurate and truthful information, or half-truths, opinions, lies and falsehoods. Successful propaganda tells simple stories that are familiar and trusted, often using metaphors, imagery and repetition to make them seem natural or "true

Country
campagne raciste
campagne raciste
campagne xenophobe en Suisse
campagne xenophobe en Suisse
Campagne anti tabac reprenant des codes de la sexualité du viol et de la soumission
Campagne anti tabac reprenant des codes de la sexualité du viol et de la soumission
offre commerciale homophobe
Offre commerciale homophobe
Valeurs Actuelles et la stigmatisation de l'Islam
Valeurs Actuelles et la stigmatisation de l'Islam
stereotypes de la femme blonde
stereotypes de la femme blonde
sexisme
Sexisme pour la fete des meres
pour vendre le permis a un euro / jour, la publicité compare ce tarif a une prosituée
Publicité réduisant la femme a une prostituée
cet islam sans gene
Le Point
comparaison raciste
Une de Minute raciste
tee shirt
Tee shirt Zara rappelant l'étoile jaune et les uniformes des camps de concentration
affiche raciste
Affiche raciste
Merchandising au profit d'un groupuscule d'extrême droite, Generation identitaire
Merchandising au profit d'un groupuscule d'extrême droite, Generation identitaire
merchandising GI
merchandising Generation Identitaire
un homme écarte les jambes d'une femme dans une publicité American Apparel
Publicité dégradante envers les femmes
une femme plie le linge de son compagnon dans une publicité
sexisme chez eden park

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The Mind Over Media platform enables users to share examples of contemporary propaganda for educational purposes using crowdsourcing. Anyone can upload an example of propaganda and comment on it, considering its potential impact on public opinion. The translations and adaptations of this platform have been co-financed by European Commission Directorate-General for Communications Networks, Content and Technology as part of the Pilot Project – Media Literacy For All Grant agreement no LC-00644630