The picture started with the title "Hong Kong government's advise for citizens". It quoted the hotline for quitting smoking. It stated the negative effect of smoking "Smoking leads to cardiovascular disease. The ingredients of cigarette also listed in small words.

Czy to korzystne, czy szkodliwe?

KORZYSTNE SZKODLIWE

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Hong Kong tobacco packages

Informacje ogólne
Hong Kong government has adopted the pictorial health warning label on tobacco packages since 2007. It requires the tabacco companies to covering 50% of the main sides of the cigarette pack.
używana technika
Activate Emotion
To jest propaganda, ponieważ
It uses a horrified picture with a rotten leg to warn the citizens about the negative effects brought by smoking. The picture and red color of the word about the harms evoke the readers' strong emotions.
Zródło
Hong Kong Council on Smoking and Health

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