Czy to korzystne, czy szkodliwe?

KORZYSTNE SZKODLIWE

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Drive Progress

Informacje ogólne
This is an Audi Superbowl commercial about gender equality, part of a "femvertising" strategy that positions the company as a moral agent in supporting gender equality.
używana technika
Respond to Audience Needs
To jest propaganda, ponieważ
It seems to link parental love with gender equality and acknowledges parental guilt, linking these feelings to an automobile brand.

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