This was produced by the advertising agency Saatchi & Saatchi A/S in 2007 from the WWF company. This is to make people realize that saving the planet starts with them saving paper, we took a standard paper dispenser and made a simple modification with green foil and the silhouette of South America. This allowed us to prove that the survival of the forest is directly connected to what people consume.

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Save the paper, save the planet

Bakgrundsinformation
This was produced by the advertising agency Saatchi & Saatchi A/S in 2007 from WWF.

Makes people aware of their effect on the environment in an everyday, public setting. Overall positive because it is using the intervention of environmental advertising help the earth.
Vilken metod används
Simplify Ideas
Detta är mediepåverkan för att
Advertising is propaganda.
Källa
WWF

Comments

  1. user-avatar
    octothorpe
    mån, 10/25/2021 - 17:20
    octothorpe
    This piece is a very simple depiction of harmful human behavior and its effects on our world. I like how it doesn't say much, but still takes a very distinct stance.

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