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Normalize Condom use
Bakgrundsinformation
This is a modern ad that uses a visual style we associate with the 1940s. It is encouraging men to use condoms and spread the word to friends about the value of having a condom at all times. It influences men to be more aware of the need to have condoms easily available.
Vilken metod används
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Detta är mediepåverkan för att
It is influencing people to use condoms and making it seem "traditional" and "manly."
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https://www.google.com/url?sa=i&url=https%3A%2F%2Fwww.ebay.com%2Fitm%2FVintage-Trojan-condom-prophylactic-advertisement-reproduction-steel-sign-%2F333427674385&psig=AOvVaw2Un-JGPH9nLtIaAaGjGdUT&ust=1584049543472000&source=images&cd=vfe&ved=0CA0QjhxqFwoTCI
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