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Pollution in the Ocean
Bakgrundsinformation
This propaganda was made by Torture, at https://notan.com.br/torture, for and organization called Sea Shepherd. Established in 1977, Sea Shepherd Conservation Society (SSCS) is an international non-profit, marine wildlife conservation organization. Their mission is to end the destruction of habitat and slaughter of wildlife in the world's oceans in order to conserve and protect ecosystems and species.
Vilken metod används
Activate Emotion
Detta är mediepåverkan för att
The ad activates emotion by playing with the emotion of guilt, remorse, or anger to the viewer. The ad argues that pollution of plastic is bad for the wildlife in the ocean and our ecosystem by saying "The plastic you use once tortures the oceans forever." Rather the ad suggests to protect the ocean by not polluting plastic into the ocean.
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seashepherd.org & https://notan.com.br/torture
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