RATE THIS EXAMPLE FROM "BENEFICIAL" TO "HARMFUL"

BENEFICIAL HARMFUL

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The New Communism

Background Information
This commercial activates people's positive feelings about idealism and hopefulness, with a sense of purity and equality being associated with the concept of communism. It's definitely re-framing the idea of communism with a positive spin.
Technique Used
Activate Emotion
This is propaganda because
This is a television commercial for communism, created by a group of artists as part of an art installation at the Guggenheim Museum in New York City.

Comments

  1. user-avatar
    Devin
    Tue, 09/29/2015 - 00:53
    Devin
    What does this have to do with communism.
  1. user-avatar
    Adrian Rdz Gzz
    Tue, 09/29/2015 - 02:13
    Adrian Rdz Gzz
    I rate it this way because some people could be harmed by the way they talked, but it could also be beneficial to some of the people, they talk nice to the people that everyone is welcome.
    The technique that they could be using is the respond to audience needs, because they are talking about how they would help them, accept them and all that.
    Not trusting the propaganda and try yo avoid the most propaganda I could see.
  1. user-avatar
    Vico Muniz
    Tue, 09/29/2015 - 07:02
    Vico Muniz
    I rated like that because it helps me to understand what communism is, and see what communism supposed to look like.
    I think that the second type of propaganda because it focus in the emotional part of the human being and shows you how communism works.
    You can protect yourself by following what you think is helpful and what you believe in.
  1. user-avatar
    P. DLG
    Tue, 09/29/2015 - 09:43
    P. DLG
    I rated it like i did because it also helps me understand Communism a lot more. About what it is and what it does. It truly focuses on the more emotional parts of communism and how it affects everyone around it. It tells all the information, from good to bad.
    One can protect themself from things like this is by choosing to follow whichever path they feel is right. It is ultimately their choice whether they want to participate in communism or not.
  1. user-avatar
    Paulina Puente
    Tue, 09/29/2015 - 11:38
    Paulina Puente
    I rated this way because I feel like this propaganda is only showing one side of the new communism, when actually not everyone would be this way.
    I think this video is trying to convince people that the new communism is really good by showing a small and unrealistic idea. In my opinion I think that the best way to guard ourself from this propaganda is by being aware of the reality and learn from the past to make a better future, because as everyone knows, history repeats itself.
  1. user-avatar
    José Luis Reyes
    Wed, 09/30/2015 - 09:50
    José Luis Reyes
    Well, so new communism video it's trying to convince the audience that is a better way of living. Everyone lives the same way, no matter color, race, tattoos, anything. In my opinion it could be a great great way of living, without problems. The technique is "Respond to audience needs". One way to protect my self from this propaganda, is having a clear idea of what type of ideology I like, and which one I prefer.
  1. user-avatar
    Paola Muñiz
    Wed, 09/30/2015 - 10:49
    Paola Muñiz
    Why did you rate it like that?
    I rated like this because the video is showing how communism is beneficial for the society but on the other side communism its not entirely good because communism means that the citizens are not in control of the resources and properties which means that a lot of people would not have advantages.
    Which technique (from the 4 techniques seen in class) is used in this video, and why do you think so?
    The technique used in the video is "respond to audience, needs and values" because there are a lot of people that represent the values of what communism means (they didn't put pictures of things but people that are really close to each other and united) besides they are showing people happy for the audience to respond and see that communism is a good way to rule.
    How can you guard [protect] yourself against this specific example of propaganda? I will guard myself from this propaganda by knowing and comprehending what communism really is for example I will look for the definitions and examples of communist governments to know the mistakes that they made.
  1. user-avatar
    Oliver Rmz
    Wed, 09/30/2015 - 12:02
    Oliver Rmz
    Why did you rate it like that?
    Because I think the message of the the different types of people and in type I mean, nationality, color of skin, type of people that all are the same and that everyone like in team help each other to make a better place.
    Which technique (from the 4 techniques seen in class) is used in this video, and why do you think so?
    Simplify Ideas, Respond to audience.
    How can you guard [protect] yourself against this specific example of propaganda?
    The only think that I dont support of the propaganda of this video is of the communism but I dont know like how you can protect of the message of this video
  1. user-avatar
    Salvador Salazar
    Wed, 09/30/2015 - 23:58
    Salvador Salazar
    Why did you rate it like that? Because I think that this video is very helpful for people to understand the importance to not being racist and know that we all everyone are the same no matter the race, skin color, religion, etc.
    •Which technique (from the 4 techniques seen in class) is used in this video, and why do you think so? I think that the techniques used on this video are Simplify Ideas and respond to the audience because this video shows the importance of no discrimination.
    •How can you guard [protect] yourself against this specific example of propaganda? Well I don't support to much communism but i really like this video because the way it express the idea of everyone being equal.
  1. user-avatar
    Pieter Abraham
    Fri, 01/20/2017 - 07:47
    Pieter Abraham
    What a lovely lesson! I will use it with my students.
  1. user-avatar
    yousif mutleq
    Thu, 03/23/2017 - 23:59
    yousif mutleq
    this is benfical because people understand what the ad is trying to say
  1. user-avatar
    luis rascon
    Fri, 03/24/2017 - 00:01
    luis rascon
    this is benifial because lots of people understand this and they show us how this is not harmful because they prove how we are equal and we all are hardworking
  1. user-avatar
    Victor
    Fri, 03/24/2017 - 00:01
    Victor
    i believe this ad is harmful. it shows every one is equal but has a downside because it promotes communism according to research communism has an upside which where every one gets treated equally, but you don't own anything everything is controlled and owned by the government.
  1. user-avatar
    samantha sanchez
    Fri, 03/24/2017 - 00:02
    samantha sanchez
    this is good because we are all equal and this show people who watch this will rally see how equal we are .
  1. user-avatar
    Sanda
    Fri, 03/24/2017 - 00:03
    Sanda
    This is mostly harmful because you just telling other people what to do. I understand that it would be much better if we're equally and do everything together but sometime it difficult for other people because if one person is working hard to get money, and other people just stay there doing nothing, that's not fair because I know that they would receive the same amount of money. So I think this is kinda of harmful by forcing other peopel do act or be like the way you want them to.
  1. user-avatar
    name
    Fri, 03/24/2017 - 00:03
    name
    you dont show all the stuff like how you treat the people the truth. you should know not to lie about stuff that will just be crupted.
  1. user-avatar
    leslie
    Fri, 03/24/2017 - 00:03
    leslie
    this is benaical because you gave a great message to others. my only consurn was why was there only white clolor ? but etheir way it was a great .
  1. user-avatar
    leslie
    Fri, 03/24/2017 - 00:03
    leslie
    this is benaical because you gave a great message to others. my only consurn was why was there only white clolor ? but etheir way it was a great .
  1. user-avatar
    naidelin
    Fri, 03/24/2017 - 00:04
    naidelin
    This commercial is harmful and beneficial at the same time because people it is trying to convince the people that communist is great but it might be lying to people .The people who are against this might not like and people are going to do a commercial against this.
  1. user-avatar
    Israel
    Fri, 03/24/2017 - 00:04
    Israel
    I believe this ad is beneficial because everyone is equal.
  1. user-avatar
    alexander
    Fri, 03/24/2017 - 00:05
    alexander
    i think that it is OK because it says we are all equal and the same
  1. user-avatar
    drake
    Fri, 03/24/2017 - 00:05
    drake
    this is not showing every thing.how much do you have to pay.and how do you treat the people
  1. user-avatar
    suzzet
    Fri, 03/24/2017 - 00:06
    suzzet
    This is harmful because they make everything sound like a good thing , but its not the true and its also harmful because the government only say that people are equal when they know its not the true because they only want them to think they are worth something.
  1. user-avatar
    jesus
    Fri, 03/24/2017 - 00:06
    jesus
    this add was benifitial because it demonstrates everybody is equal
  1. user-avatar
    NayReh
    Fri, 03/24/2017 - 00:07
    NayReh
    This beneficial because it telling that everyone is equal . Also, it good for people because it telling the important thing we do.
  1. user-avatar
    daddy
    Fri, 03/24/2017 - 01:42
    daddy
    I only think that this ad was harmful because the idea is good but although it might look good on paper it might not in real life
  1. user-avatar
    Jose
    Fri, 03/24/2017 - 01:43
    Jose
    I think this commercial was sort of harmful and benifical because it was sending a messege of treating everyone equal and its trying to get the peoples attention by wearing all white. it was trying to say to treat everyone equal but its also harmful because nobody really cares and it might get people triggered because its only now that people care.
  1. user-avatar
    Kora
    Fri, 03/24/2017 - 01:44
    Kora
    I think this advertisement is half way beneficial and half was harmful. I think it's beneficial because it promotes equality and no matter who you are, you are equal to every other person. I think this harmful too because it promotes to communism, some people work hard and others don't and they would get paid the same amount for work they didn't do. It's like working on a school project with a group and being the only one doing work but everyone gets a good grade for all of your work. I think equality is important but things could end badly if everyone got the same thing even if they don't do the same amount of work.
  1. user-avatar
    john
    Fri, 03/24/2017 - 01:45
    john
    you guys didn't talk about the racism that police do to black people.
  1. user-avatar
    the weeknd
    Fri, 03/24/2017 - 01:45
    the weeknd
    um I think this ad could be both , well because you could really learn something from this ad . It teaches you something beneficial . Other commercials don't usually teach you something productive like this video !
  1. user-avatar
    Mar Mar
    Fri, 03/24/2017 - 01:45
    Mar Mar
    I think this ad is beneficial at the same time harmful because this ad first of all shows how everyone is all together from different race and they are all working together. This ad shows how everyone is equal and is welcome no matter what type of race they are but i think at the same time this ad could be harmful because they all wear white instead of different clothes color and other might want to know what that means because since everyone is equal and welcome different color types has t be equal and welcome too. This ad is actually a expectations but its not reality for example they expect us to do this bu in real life no one does it even if they did do it not everyone is involved some people will be lazy and some will work hard but they get the same amount of things and money its harmful for the ones doing the hard work. These things are still happening today and no one even care to fix it and let everyone be welcome this is why i say that this is an expectation and not reality.
  1. user-avatar
    Symone
    Fri, 03/24/2017 - 01:46
    Symone
    I feel like this advertisement can be harmful and beneficial. This advertisement can be beneficial because it shows equality and a way that it should be represented. It puts different people in different situations but it treats them as, it's just a normal thing and that's how things should look. But, in a way it's can be harmful. The main message this ad tries to get across seems to be equality, and some people believe that not everyone should be treated equal. So they might think you guys want to change society and it's a normal thing for people to hate others for being different.
  1. user-avatar
    what people feel of communism
    Fri, 03/24/2017 - 01:49
    what people feel of communism
    Suicide is the act of intentionally causing one's own death.[1] Risk factors include mental disorders such as depression, bipolar disorder, schizophrenia, personality disorders, alcoholism, or substance misuse.[2][3] Others are impulsive acts due to stress such as from financial difficulties, troubles with relationships, or from bullying.[3][4] Those who have previously attempted suicide are at higher risk for future attempts.[3] Suicide prevention efforts include limiting access to method of suicide, such as firearms and poisons, treating mental disorders and substance misuse, proper media reporting of suicide, and improving economic conditions.[3] Although crisis hotlines are common, there is little evidence for their effectiveness.[5]
  1. user-avatar
    angel
    Fri, 03/24/2017 - 01:49
    angel
    you guys did not talk about raictm and how bad it is now and you also left out that there are a lot of homeless people and we dont work together we dont give homeless people we are not equal we dont give money and why are you guys wearing white everybotey dosent want to wear white
  1. user-avatar
    marlene
    Fri, 03/24/2017 - 01:50
    marlene
    i gave it a harmful rate because that society or goverment is not that fair even though its equal.
  1. user-avatar
    PrincessKammy
    Fri, 03/24/2017 - 01:50
    PrincessKammy
    I rated this commercial the way I did because, I believe that it is some what beneficial. It explains equality. Like racism, and the commercial kind of saying everyone is equal no matter the way there skin color, what they wear, or even there religion. But this commercial is also harmful because I only see one black person and everyone is wearing white, your'e kind of going against your message their is no diversity.
  1. user-avatar
    Angel
    Fri, 03/24/2017 - 01:50
    Angel
    I think this ad is in between because i'm not really sure to think if this ad is good or bad.also this ad is kind of good because it talks about we are all the same and to smile which makes it kind of good. but i guess it seems also bad to me because why did the people in the video ad have to be all frozen if there really happy and trying to spread the message.
  1. user-avatar
    Mr.steal ur girl
    Fri, 03/24/2017 - 01:51
    Mr.steal ur girl
    i thought it had a lot of detail.
  1. user-avatar
    james
    Fri, 03/24/2017 - 01:51
    james
    i think this ad is okay because i don't get most of it but i get some parts of it but its okay because it tells you some thing that you might not know.
  1. user-avatar
    mightymouse
    Fri, 03/24/2017 - 01:51
    mightymouse
    This ad has some fascinating digital artwork and i could see what it's trying to tell us but it's missing some obvious work that needs to be added because making the entire thing white was kinda offending. Communism should be about fairness and accepting everyone from any race.It should have been colorful to show out the brightness and true meaning of communism...A place where everyone can be equal regardless of were they came from or their racism. I personally believe this ad is good but they need to show different type of racism to show everyone is the same. they need to add more background a fasting version of the melody..
  1. user-avatar
    john
    Fri, 03/24/2017 - 01:51
    john
    you didn't talk about the different colors how they are being treated.
  1. user-avatar
    Karen Phillips
    Thu, 10/12/2017 - 02:59
    Karen Phillips
    My students say the actors over-exaggerate how happy they are.
  1. user-avatar
    holy boy from the moon
    Thu, 10/26/2017 - 11:08
    holy boy from the moon
    that girl is blinking..! she must be evil spirit
  1. user-avatar
    Marieta
    Fri, 12/01/2017 - 02:56
    Marieta
    This is very harmful. Especially if someone does not understand what Communism is.
  1. user-avatar
    Maria Baker
    Wed, 04/18/2018 - 21:47
    Maria Baker
    It is not an accurate representation of Communism.
  1. user-avatar
    Maria Baker
    Wed, 04/18/2018 - 21:48
    Maria Baker
    It is not an accurate representation of Communism.
  1. user-avatar
    3AT
    Mon, 10/29/2018 - 10:52
    3AT
    Film, który może być szkodliwy dla osób nieposiadających wiedzy, o tym, czym komunizm jest, użyteczny jednak pod względem zachęcenia do podjęcia dyskusji i wysnucia kilku refleksji.
  1. user-avatar
    BM
    Tue, 10/30/2018 - 15:57
    BM
    Powyższy film ma na celu namówić odbiorców do wyznawania przedstawianych postaw. W celu ocieplenia wizerunku organizacji ciągle przewijają się epizody z życia rodziny. Jest to w pewnym sensie manipulacja widzem. Osobiście uważam, że samo hasło "nowy komunizm" wzbudza negatywne emocje. W filmie zostały pominięte wady tej ideologii.
  1. user-avatar
    BM
    Tue, 10/30/2018 - 15:57
    BM
    Powyższy film ma na celu namówić odbiorców do wyznawania przedstawianych postaw. W celu ocieplenia wizerunku organizacji ciągle przewijają się epizody z życia rodziny. Jest to w pewnym sensie manipulacja widzem. Osobiście uważam, że samo hasło "nowy komunizm" wzbudza negatywne emocje. W filmie zostały pominięte wady tej ideologii.
  1. user-avatar
    Mateusz Jankowski
    Wed, 10/31/2018 - 18:11
    Mateusz Jankowski
    Film jest moim zdaniem stworzony przez cwaniaka, który wykorzystując niewiedzę ludzi, wpaja im, że komunizm jest genialnym systemem, bo buduje więzi międzyludzkie, rozwija i wspiera obywatela oraz państwo. Można dostrzec tu trzy techniki propagandy: wzbudzanie silnych emocji (np. entuzjazmu, podekscytowania), upraszczanie wiadomości (ogółem przy opisie całego, że tak się wyrażę, programu komunistycznego) i odpowiadanie na potrzeby społeczne (chęć pracy, zarobku, rozwoju, wsparcia oraz bliskości z innymi).
    Jeśli chodzi o ocenę, wg. mnie komunizm jest szkodliwy. Dlatego tak zaznaczyłem w ankiecie. Natomiast, gdybym natrafił na powyższy film nie mając bladego pojęcia o historii i społeczeństwie, mógłbym myśleć inaczej.

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