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propaganda techniques

  • For Teachers
  • Propaganda Techniques
    time_emotion

    Technique: Activate Strong Emotions

    Propaganda plays on human emotions—fear, hope, anger, frustration, sympathy—to direct audiences toward the desired goal. In the deepest sense, propaganda is a mind game — the skillful propagandist exploits people’s fears and prejudices. Successful propaga

    attack opponents

    Technique: Attack Opponents

    Propaganda can serve as a form of political and social warfare to identify and vilify opponents. It can call into question the legitimacy, credibility, accuracy, and even the character of one’s opponents and their ideas.

    tech_respond

    Technique: Respond to Audience Needs & Values

    Effective propaganda conveys messages, themes, and language that appeal directly, and many times exclusively, to specific and distinct groups within a population. Propagandists may appeal to you as a member of a family, or your racial or ethnic identity,

    simplify ideas

    Technique: Simplify Information

    Propaganda may use accurate and truthful information, or half-truths, opinions, lies and falsehoods. Successful propaganda tells simple stories that are familiar and trusted, often using metaphors, imagery and repetition to make them seem natural or "true

Country
Help the frontlines by staying inside
Stay In
Culinary Map According to Italians
Culinary Map According to Italy
Red Cross Blood Shortage
Red Cross Blood Shortage
Breath of Stress Air | Glitch
Zero Never Tasted So Good
Pepsi Zero
An ad with a chair at a tailgate party, decorated with the Coors Light logo, the foot rest looks like a turf football field.  The chair has a beer tap and a Coors Light on each arm rest with a football stadium and mountains in the background.
Coors Light chair
Print ad of Athletic Greens, one side shows someone picking up a glass with the text "the one thing with all the best things" and the other side shows a woman swimming.
Athletic Greens ad
F45 ad featuring Mark Whalberg with the text "Whalberg Week Oct 2-Oct8"
F45 ad with Mark Whalberg
Call Her Daddy Season Four Announcement
Call Her Daddy Season Four Poster
This is an article from the Moscow Times detailing Russian military successes in taking down Ukrainian drones.
Russia's Takedown of Four Ukrainian Drones
This is a screenshot of the CNN and Fox News articles pertaining to the memo sent from the White House regarding the impeachment inquiry of President Biden
White House Letter to Media
This is the article from military.com from Representative Mark Takano regarding the looming government shutdown.
House Republicans and the Looming Government Shutdown

#KYGov: The Andy Beshear campaign is up on TV with this spot --

Hadley to camera:

"This is to you, Daniel Cameron. To tell a 12-year-old girl she must have the baby of her stepfather who raped her is unthinkable" pic.twitter.com/2tW09U4ZUO

— Medium Buying (@MediumBuying) September 20, 2023
Exceptions for Rape and Incest
Don't Kick the Can Down the Road
Canada India
Algorithmic Propaganda
Corrupted
Putin Money

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The Mind Over Media platform enables users to share examples of contemporary propaganda for educational purposes using crowdsourcing. Anyone can upload an example of propaganda and comment on it, considering its potential impact on public opinion. The translations and adaptations of this platform have been co-financed by European Commission Directorate-General for Communications Networks, Content and Technology as part of the Pilot Project – Media Literacy For All Grant agreement no LC-00644630