Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
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Basketball Witnesses
Contexte
It is an ad for Nike. It tries to say we can all be like Lebron James or be great if we buy a Nike product.I would say it's not specifically beneficial but it does inform people of their products and athletes and isn't necessarily harmful in many ways.
Technique utilisée
Respond to Audience Needs
Pourquoi est-ce un message d'influence?
It makes people feel loyal to the brand.

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