Advertisement on Domestic Abuse by The Family Place

Est-il bénéfique ou nuisible?

BÉNÉFIQUE NUISIBLE

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When I Grow Up, I Will Beat My Wife

Contexte
This is an advertisement by The Family Place to try to bring awareness to domestic violence and "break the cycle of domestic violence," but does so by using an emotional angle that is assuming that the young boy pictured will grow up to beat his wife.
Technique utilisée
Activate Emotion
Pourquoi est-ce un message d'influence?
Because it uses an emotional angle to persuade people to stop domestic abuse, but does so in a distasteful and potentially offensive way.
Source
www.trendhunter.com

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