"Lorax"

Est-il bénéfique ou nuisible?

BÉNÉFIQUE NUISIBLE

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Lorax

Contexte
A book or movie "Lorax"
Twelve-year-old Ted (Zac Efron) lives in a place virtually devoid of nature; no flowers or trees grow in the town of Thneedville. Ted would very much like to win the heart of Audrey (Taylor Swift), the girl of his dreams, but to do this, he must find that which she most desires: a Truffula tree. To get it, Ted delves into the story of the Lorax (Danny DeVito), once the gruff guardian of the forest, and the Once-ler (Ed Helms), who let greed overtake his respect for nature.
Technique utilisée
Activate Emotion
Pourquoi est-ce un message d'influence?
The movie or book makes us, especially children, respond emotionally.
It gives one idea that exploitation of natural resources is evil.

Comments

  1. user-avatar
    NN
    mer 06/02/2019 - 12:04
    NN
    This is a great example of children's literature as propaganda. Children's literature has always had a strong moral and ethical dimension and in this case, it is the activation of emotion that makes it powerful. Perhaps children are unable to truly evaluate the quality of the environmental message offered here and thus they may be more vulnerable to propaganda because it's harder for them to critically evaluate it.

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