Military ad

Est-il bénéfique ou nuisible?

BÉNÉFIQUE NUISIBLE

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Military Weapons Marketing

Contexte
This is a print ad for a military weapon being marketed on the open market. This style of marketing to civilians is legal but recently the courts have found. That they could be a violation of trade laws.
Technique utilisée
Respond to Audience Needs
Pourquoi est-ce un message d'influence?
The idea of selling a form of killing weapon — a form of violent power that makes people “bow down” is tragic given the scale of mass murders in the United Ststes. There is no need to advertise such weapons to civilians.

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