Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
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"Now You Can Pay Rent And Eat"
Contexte
This propaganda was created by Burger King and I'm not sure when it was created. It was made to show how cheap their food is. They used a reference to the high price of renting a house or apartment to show people that the cost of a meal at BK is so cheap that people can also be able to pay their bills.
Technique utilisée
Respond to Audience Needs
Pourquoi est-ce un message d'influence?
This is propaganda because it is using a simple memorable phase. It appeals to people who are trying to survive on a small income by using humor.
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