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Protect Paws from the Heat!
Contexte
I created this propaganda piece to spread the word about keeping dogs safe from the heat. I live in the desert and I am always seeing people walking their dogs in the hot afternoon when temperatures are over 100 degrees. Some people are not aware of how sensitive dog paws are and how overheated dogs can get seriously ill with heatstroke.
Technique utilisée
Activate Emotion
Pourquoi est-ce un message d'influence?
It activiates emotions: the fear of heatstroke and the love of dogs in order to persuade people to keep dogs out of the heat.
Source
https://www.humanesociety.org/resources/keep-pets-safe-heat
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