Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
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Theranos
Contexte
Elizabeth Holmes went to prison because she created a fake company that defrauded investors.
Technique utilisée
Simplify Ideas
Pourquoi est-ce un message d'influence?
Elizabeth Holmes built a company by lying to investors that she had created a sophisticated blood testing machine that was able to check people's health with a signal drop of blood from a fingerprint which attracted a lot of highly profiled investors, instead the machine never existed, it was nothing more than a dream.
Source
Business Insider
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