Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
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Pepsi Zero
Contexte
I found this advertisement on a billboard (or something close to this one), so I looked it up online and screenshotted it.
Technique utilisée
Simplify Ideas
Pourquoi est-ce un message d'influence?
I think this advertisement displays simplified information. Pepsi has made a new recipe and is persuading people that this version is better. So, if someone didn't like Pepsi Zero before, they should buy it again. I perceive this to be beneficial because it is not doing anything to hurt a group of people, it's simply persuading people to purchase a carbonated beverage.
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