Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
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Volvo 'Moments' Advert 2017
Contexte
It's a Volvo commercial from 2017.
Technique utilisée
Activate Emotion
Pourquoi est-ce un message d'influence?
This is propaganda because it shows the future the girl plans to have and that it wouldn't have happened if Volvo hadn't brake on time. This moves the audience to want to buy this car so they don't feel guilty for not letting a child reach their dream or see their future.
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