Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
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Vote for Me
Contexte
This is a political campaign poster that I found in Portugal. It’s using the power of ethos to feature the character of these young female politicians. This campaign will appeal to people who see themselves as part of a European future.
Technique utilisée
Respond to Audience Needs
Pourquoi est-ce un message d'influence?
People tend to like politicians who are similar to themselves, and these young women seem very relatable
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