@liamslunchbox This is clearly the BEST way to cool down in the summer heat! 😎 #ad You gotta try this one out & share your own ways to cool off with dairy by tagging #HackTheHeat @undeniablydairy #UndeniablyDairy
♬ original sound - Liam Donafee
Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
Translate to other languages
Undeniably Dairy
Contexte
This is sponsored content (paid for by the dairy industry) that is a form of disguised advertising. TikTok is a perfect platform to disseminate misleadingly positive information about an industry. Each video is bite-size, often textually incapable of nuance, with a single centralized message. The For You page (TikTok’s closest approximation of a homepage) can create a fabricated image that, while true, doesn’t accurately reflect the state of the world more broadly.
Technique utilisée
Activate Emotion
Pourquoi est-ce un message d'influence?
You think it's just fun but it's intentionally designed to change your behavior (ie, make you eat ice cream).
Source
https://sentientmedia.org/big-dairy-on-tik-tok/
Comments
No Comments Yet
Share Your Ideas