Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
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Peta2 Virtual Reality
Contexte
PETA2 is the youth arm of the animal rights organization. They developed a VR simulation that gives people the chance to experience life as a prey animal.
Technique utilisée
Activate Emotion
Pourquoi est-ce un message d'influence?
This is an example of gamified interactive propaganda which aims to help people decide to make more compassionate choices like eating vegan or not wearing animal skins.
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